Phil Martin

Chief Executive Officer

Phil is a values driven leader dedicated to improving lives through quality care and innovation. With extensive expertise in operations, corporate and clinical governance, risk management, and strategic planning, Phil has consistently worked to support and improve the healthcare sector.

Phil began his healthcare career as a Paramedic and held various clinical and senior leadership roles during his 14-year tenure at St John Ambulance. In 2019, he transitioned into the aged care sector, assuming senior leadership and executive roles that have shaped organisational growth and service delivery.

Phil holds post-graduate qualifications in health leadership and emergency management and is a graduate of the Institute of Company Directors and Leadership WA. As the CEO of SwanCare, Phil is committed to fostering a vibrant culture, enhancing client experiences, and establishing SwanCare as a trusted leader in positive aging services.

Jae Smith

Chief Governance & Strategy Officer

Jae is a purpose-driven executive transforming aged care through strategic leadership, governance and system reform. With over 15 years’ experience in health and aged care most recently as General Manager at MercyCare, she brings operational expertise, a commitment to process improvement and a focus on innovation.

Jae leads major transformation initiatives, from aged care reform, compliance and executive alignment. Her leadership is grounded in clarity, compassion and a commitment to building systems that genuinely serve people.

A Certified Chair and graduate of the Governance Institute of Australia, Jae brings strong governance credentials and values-based leadership, honed through LeadershipWA. She champions innovation in digital capability, AI and inclusive care, earning national recognition for her impact.

Respected for her cross-sector fluency and ability to lead through complexity, including the COVID-19 pandemic and landmark reforms, Jae is known for bringing clarity to ambiguity and driving lasting change.

Yulia Korabelnikova

Chief People & Culture Officer

Yulia is a highly accomplished executive with over 20 years of senior leadership experience across government, healthcare, not-for-profit, and commercial sectors. With an MBA and her background as a practicing Clinical Psychologist, Yulia brings a unique blend of strategic insight, operational acumen, and behavioural expertise to her leadership. She is known for leading large-scale cultural transformations, building high-performing Corporate Services and People functions, and driving enterprise-wide workforce reform across national, multi-site organisations. Yulia has deep expertise in organisational change, workforce optimisation, and M&A integration within complex, regulated environments. A values-driven and inclusive leader, Yulia partners closely with CEOs and Boards to deliver strategic, people-focused outcomes. She is a Certified HR professional (CAHRI), an Associate Member of the Australian Psychological Society (APS), and is respected for her pragmatic leadership, integrity, and commitment to purpose, people, and performance.

Natalie Hodi

General Manager Retirement Living

With over 20 years of dedicated service to SwanCare, Natalie Hodi is a trusted and respected leader in retirement living. As General Manager of Retirement Living, Natalie oversees the Community Living portfolio, which includes Bentley Park and Australind Rise retirement villages, along with Resident Services. Natalie leads a passionate team that supports more than 600 residents, ensuring exceptional customer service and a vibrant community experience. Her hands-on approach and commitment to resident engagement reflect her belief that being actively involved is the key to building meaningful connections and enhancing quality of life.

Paul Grzelec

Director Support Services & Strategic Growth

Paul has been a dedicated leader at SwanCare for over 20 years, playing a pivotal role in the successful delivery of major development projects across SwanCare Bentley Park. As Director of Support Services & Strategic Growth, he champions the integration of technology to drive innovation, enhance business performance, and support sustainable growth. With a background in technology and human resources across Perth and London, Paul holds a Commerce degree with a focus on Management and Economics. His meticulous approach to project and asset management ensures SwanCare’s strategic objectives are met with precision. Paul’s deep understanding of the organisation and commitment to its values make him a trusted steward of SwanCare’s future.

Julie Atkinson

General Manager Residential Care Services

Julie brings a rich and diverse background in nursing, health, and human resources, equipping her with the expertise to navigate complex challenges with confidence and care. Her commitment to improving community wellbeing is reflected in her active involvement on the boards of several highly respected health and community organisations. Julie’s leadership is grounded in compassion and strategic insight, keeping her closely connected to the evolving landscape of care and service excellence.